# Google Maps Real Estate — Agent & Broker Leads (`blackfalcondata/google-maps-real-estate-lead-scraper`) Actor

Scrape Google Maps (google.com/maps) for real-estate agents · realtors and brokers — with name · category · address · phone · website · emails and a 0-100 lead score. Incremental mode tracks new and changed leads across scheduled runs.

- **URL**: https://apify.com/blackfalcondata/google-maps-real-estate-lead-scraper.md
- **Developed by:** [Black Falcon Data](https://apify.com/blackfalcondata) (community)
- **Categories:** Business, Lead generation, Automation
- **Stats:** 4 total users, 1 monthly users, 100.0% runs succeeded, 1 bookmarks
- **User rating**: No ratings yet

## Pricing

from $1.40 / 1,000 place scrapeds

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.
Since this Actor supports Apify Store discounts, the price gets lower the higher subscription plan you have.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are web data automations that power AI and operations. They run on the Apify platform to scrape websites, process data, connect APIs, and automate workflows.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

- **AI agents and MCP clients** — the [Apify MCP server](https://docs.apify.com/integrations/mcp.md) at `https://mcp.apify.com` (remote, streamable HTTP, OAuth on first use).
- **Agentic workflows and local Actor development** — [Agent Skills](https://apify.com/.well-known/agent-skills/index.json) with the [Apify CLI](https://docs.apify.com/cli/docs.md): `npm install -g apify-cli`, then `apify login`.
- **JavaScript/TypeScript projects** — the official [JS/TS client](https://docs.apify.com/api/client/js/docs.md): `npm install apify-client`.
- **Python projects** — the official [Python client](https://docs.apify.com/api/client/python/docs.md): `pip install apify-client`.
- **Any other language** — the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).

# README

### What does Google Maps Real Estate do?

Real Estate Lead Scraper finds agents, realtors and brokers on [Google Maps](https://www.google.com/maps) and enriches each with mined + verified emails, the website tech stack, and a 0–100 lead score. Built for real-estate SMMA and recruiting outreach. Geo-accurate to a radius you control.

### How to use this actor

- 👉 **Register for a free Apify account** — no credit card required.
- 🎉 Just click **[Sign up free on Apify →](https://console.apify.com/sign-up?fpr=1h3gvi\&fp_sid=ctarich)** and complete a quick signup.
- 💰 A free Apify account includes $5 in monthly credits — enough to test this actor.
- ⏳ Scrape during the free trial, with no commitment or upfront payment required.

### Key features

- **🏠 Built for real estate** — search agents, realtors or brokerages and get clean, deduplicated leads.
- **📍 Geo-accurate results** — every lead is filtered to the search radius around your location, so you never get out-of-area noise.
- **✉️ Mined + verified emails** — each website is crawled for emails, which are then verified (syntax + MX) so your list is outreach-ready.
- **🧩 Website tech stack** — detect the CMS, analytics, pixels, chat and booking tools each agent or brokerage uses.
- **🔢 0–100 lead score + tier** — rank every lead PREMIUM / HIGH / MEDIUM / LOW from rating, reviews, contactability, and claim status.
- **🎯 Filters that don't cost you** — narrow by minimum rating, minimum reviews, category, and "must have a phone" before any result is billed.
- **🔔 Notifications + change tracking** — push new/updated leads to Telegram, Slack, Discord, WhatsApp, or any webhook.
- **🔌 MCP connectors** — export your results into Notion via Apify's MCP connectors as a clean run-summary page — no glue code, opt-in, deterministic field-mapping (no AI). More destinations open up as Apify's connector catalog grows.

### What data can you extract from google.com?

Each result includes Core property fields (`title`, `categoryName`, `cid`, `fid`, `mapsUrl`, `location`, `distanceFromCenterKm`, and `address`, and more) and contact information (`contactPhone`, `extractedEmails`, `extractedPhones`, and `leadEmail`). In standard mode, all fields are always present — unavailable data points are returned as `null`, never omitted. In compact mode, only core fields are returned.

Enable detail enrichment in the input to get richer fields such as full descriptions and contact information where the source provides them.

### Input

The main inputs are a search keyword, an optional location filter, and a result limit. Additional filters and options are available in the input schema.

Key parameters:

- **`searchTerms`** — What to search for, e.g. "plumber", "roofer", "dentist". Add several to scan multiple categories in one run.
- **`location`** — City, area, or region to search within, e.g. "Austin, TX" or "Manchester, UK".
- **`searchRadiusKm`** — How far from the location centre to include results. Results outside the radius are dropped. (default: `25`)
- **`searchRadiusMiles`** — Optional alternative to km. Used only when the km radius is left empty.
- **`maxResults`** — Maximum number of businesses to return. (default: `100`)
- **`gl`** — Country to bias the search and geocoding toward. (default: `"us"`)
- **`hl`** — Result language (2-letter code, e.g. "en"). (default: `"en"`)
- **`minRating`** — Only keep businesses with at least this star rating (0–5). Leave empty for no minimum.
- **`minReviews`** — Only keep businesses with at least this many reviews.
- **`category`** — Keep only businesses whose Google category contains this text (case-insensitive).
- **`requirePhone`** — Keep only businesses that list a phone number (recommended for outreach). (default: `false`)
- **`telegramToken`** — Telegram bot token (from @BotFather). Required for Telegram notifications.
- ...and 18 more parameters

### Input examples

**Basic search** — Keyword-driven search scoped to a city with a tight radius.

→ Full payload per result — all standard fields populated where Google provides them.

```json
{
  "searchTerms": [
    "real estate agent"
  ],
  "location": "Austin, TX",
  "searchRadiusKm": 25,
  "maxResults": 50
}
```

**Quality-filtered search** — Narrow to proven, phone-reachable businesses with `minRating`, `minReviews`, and `requirePhone` — filtered rows are never billed as results.

→ Fewer, higher-quality rows: every result has a phone number, a 4.0+ rating, and at least 10 reviews.

```json
{
  "searchTerms": [
    "property management",
    "realtor"
  ],
  "location": "Miami, FL",
  "searchRadiusKm": 40,
  "requirePhone": true,
  "minRating": 4,
  "minReviews": 10,
  "maxResults": 100
}
```

### Output

Each run produces a dataset of structured property records. Results can be downloaded as JSON, CSV, or Excel from the Dataset tab in Apify Console.

### Example property record

```json
{
  "title": "Lone Star Realty",
  "categoryName": "Real estate agency",
  "cid": "12345678901234567890",
  "fid": "0x0:0xab12cd34",
  "mapsUrl": "https://www.google.com/maps?cid=12345678901234567890",
  "location": {
    "lat": 30.2711,
    "lon": -97.7437
  },
  "distanceFromCenterKm": 1.95,
  "address": "300 Congress Ave, Austin, TX 78701",
  "street": "300 Congress Ave",
  "city": "Austin",
  "state": "TX",
  "postalCode": "78701",
  "countryCode": "US",
  "totalScore": 4.9,
  "reviewsCount": 208,
  "claimThisBusiness": false,
  "openingHoursToday": "Open · Closes 6 PM",
  "website": "https://lonestar.example",
  "displayDomain": "lonestar.example",
  "contactPhone": "+15125550142",
  "extractedEmails": [
    "hello@lonestar.example"
  ],
  "extractedUrls": [
    "https://lonestar.example"
  ],
  "socialProfiles": {
    "linkedin": "https://linkedin.com/company/lonestar"
  },
  "leadEmail": "hello@lonestar.example",
  "emailVerifications": [
    {
      "email": "hello@lonestar.example",
      "verification": {
        "status": "valid",
        "confidence": 90,
        "grade": "A",
        "checks": {
          "syntax": true,
          "mxFound": true,
          "disposable": false,
          "role": false,
          "free": false
        }
      }
    }
  ],
  "techStack": {
    "cms": "Wix",
    "analytics": [
      "GA4/GTM"
    ]
  },
  "leadScore": 81,
  "leadTier": "PREMIUM",
  "changeType": "NEW",
  "scrapedAt": "2026-06-04T00:00:00.000Z"
}
```

### How to scrape google.com

1. Go to [Google Maps Real Estate](https://apify.com/blackfalcondata/google-maps-real-estate-lead-scraper?fpr=1h3gvi) in Apify Console.
2. Enter a search keyword and optional location filter.
3. Set `maxResults` to control how many results you need.
4. Enable `includeDetails` if you need full descriptions, contact info.
5. Click **Start** and wait for the run to finish.
6. Export the dataset as JSON, CSV, or Excel.

### Use cases

- Feed a real-estate SMMA cold-outreach campaign with verified emails.
- Build a recruiting pipeline of agents and brokers in a metro.
- Prioritise leads by rating, reviews, and lead score.
- Target agents by the website tech they already use.
- Monitor a market for new or changed real-estate businesses over time.

### How much does it cost to scrape google.com?

Google Maps Real Estate uses [pay-per-event](https://docs.apify.com/platform/actors/paid-actors/pay-per-event) pricing. You pay a small fee when the run starts and then for each result that is actually produced.

- **Run start:** $0.00005 per run
- **Per property (primary event):** $0.0036

You are billed only for the events your run actually triggers. Prices below are the Free plan tier; higher Apify plans (Bronze → Diamond) pay progressively less per event, down to roughly 5× lower on the top tier.

| Event | Price (Free tier) | Charged when |
|---|---|---|
| Run start | $0.00005 (one-time) | Charged once when the run starts (scales with memory, minimum one). |
| Place scraped (primary) | $0.0036 | A business that passed your filters and was returned. |
| Filtered out | $0.0008 | A discovered business removed by your filters before it was scraped. |
| Place details | $0.0018 | Full structured detail fields for a returned business. |
| Contacts extracted | $0.0018 | Emails and/or social profiles mined for a business. |
| Email verified | $0.005 | An email that passed syntax + MX verification. |
| Tech stack detected | $0.004 | Website technology stack detected for a business. |

Example costs (primary event only — other events above add cost when they fire):

- 10 results: **$0.036**
- 25 results: **$0.09**
- 100 results: **$0.36**
- 200 results: **$0.72**
- 500 results: **$1.8**

### FAQ

#### How many results can I get from google.com?

The number of results depends on the search query and available companies on google.com. Use the `maxResults` parameter to control how many results are returned per run.

#### Can I integrate Google Maps Real Estate with other apps?

Yes. Google Maps Real Estate works with Apify's [integrations](https://apify.com/integrations?fpr=1h3gvi) to connect with tools like Zapier, Make, Google Sheets, Slack, and more. You can also use webhooks to trigger actions when a run completes.

#### Can I use Google Maps Real Estate with the Apify API?

Yes. You can start runs, manage inputs, and retrieve results programmatically through the [Apify API](https://docs.apify.com/api/v2). Client libraries are available for JavaScript, Python, and other languages.

#### Can I use Google Maps Real Estate through an MCP Server?

Yes. Apify provides an [MCP Server](https://apify.com/apify/actors-mcp-server?fpr=1h3gvi) that lets AI assistants and agents call this actor directly. Use compact mode, a single `descriptionFormat`, and `excludeEmptyFields` to keep payloads manageable for LLM context windows.

#### Is it legal to scrape google.com?

This actor extracts publicly available data from google.com. Web scraping of public information is generally considered legal, but you should always review the target site's terms of service and ensure your use case complies with applicable laws and regulations, including GDPR where relevant.

#### Your feedback

If you have questions, need a feature, or found a bug, please [open an issue](https://apify.com/blackfalcondata/google-maps-real-estate-lead-scraper/issues?fpr=1h3gvi) on the actor's page in Apify Console. Your feedback helps us improve.

### You might also like

- [Google Maps Scraper — Places, Contacts & Lead Score](https://apify.com/blackfalcondata/google-maps-scraper?fpr=1h3gvi) — General Google Maps place scraper for names, phones, websites, ratings, reviews, and location data.
- [Google Maps No-Website Leads Scraper](https://apify.com/blackfalcondata/google-maps-no-website-leads-scraper?fpr=1h3gvi) — Find Google Maps businesses without a website for outreach, local lead generation, and agency.
- [Google Maps Unclaimed Business Leads Scraper](https://apify.com/blackfalcondata/google-maps-unclaimed-leads-scraper?fpr=1h3gvi) — Find businesses with unclaimed Google Business Profiles for GBP audits and local marketing.
- [Google Maps Home Services Lead Scraper](https://apify.com/blackfalcondata/google-maps-home-services-lead-scraper?fpr=1h3gvi) — Find contractors and home-services companies on Google Maps with contact, website, and lead-score.
- [Google Maps Email Extractor — Verified Business Emails](https://apify.com/blackfalcondata/google-maps-email-extractor?fpr=1h3gvi) — Extract and verify business emails from Google Maps websites with phone, website, and lead-score.

### Getting started with Apify

New to Apify? [Create a free account with $5 credit](https://console.apify.com/sign-up?fpr=1h3gvi\&fp_sid=ctarich) — no credit card required.

1. Sign up — $5 platform credit included
2. Open this actor and configure your input
3. Click **Start** — export results as JSON, CSV, or Excel

Need more later? [See Apify pricing](https://apify.com/pricing?fpr=1h3gvi).

### Disclaimer

This actor accesses only publicly available data on google.com. You are responsible for how you use the extracted data — in particular any personal information such as names, phone numbers, or email addresses — and for complying with Google Maps Real Estate's terms of use, applicable data-protection law (including the GDPR where it applies), and the anti-spam rules of your jurisdiction.

This actor is not affiliated with, endorsed by, or connected to Google Maps Real Estate.

### Search keywords

google scraper, google api, apify google, google data extraction, google maps real estate scraper, google maps real estate api, apify google maps real estate, google maps real estate data extraction, google.com scraper, google.com data, google.com api, google maps leads, real estate agent leads, realtor leads, broker leads, google maps scraper, real estate prospecting.

# Actor input Schema

## `searchTerms` (type: `array`):

What to search for, e.g. "plumber", "roofer", "dentist". Add several to scan multiple categories in one run.

## `location` (type: `string`):

City, area, or region to search within, e.g. "Austin, TX" or "Manchester, UK".

## `searchRadiusKm` (type: `integer`):

How far from the location centre to include results. Results outside the radius are dropped.

## `searchRadiusMiles` (type: `integer`):

Optional alternative to km. Used only when the km radius is left empty.

## `maxResults` (type: `integer`):

Maximum number of businesses to return.

## `gl` (type: `string`):

Country to bias the search and geocoding toward.

## `hl` (type: `string`):

Result language (2-letter code, e.g. "en").

## `minRating` (type: `integer`):

Only keep businesses with at least this star rating (0–5). Leave empty for no minimum.

## `minReviews` (type: `integer`):

Only keep businesses with at least this many reviews.

## `category` (type: `string`):

Keep only businesses whose Google category contains this text (case-insensitive).

## `requirePhone` (type: `boolean`):

Keep only businesses that list a phone number (recommended for outreach).

## `telegramToken` (type: `string`):

Telegram bot token (from @BotFather). Required for Telegram notifications.

## `telegramChatId` (type: `string`):

Telegram chat or channel ID. Required when a Telegram token is set.

## `discordWebhookUrl` (type: `string`):

Discord incoming webhook URL.

## `slackWebhookUrl` (type: `string`):

Slack incoming webhook URL.

## `whatsappAccessToken` (type: `string`):

WhatsApp Cloud API access token. The recipient must have messaged your business number within the last 24h.

## `whatsappPhoneNumberId` (type: `string`):

Your WhatsApp Business phone-number ID. Required when a WhatsApp token is set.

## `whatsappTo` (type: `string`):

Recipient phone in E.164 format without + (e.g. "15125550100").

## `webhookUrl` (type: `string`):

Receives a JSON POST with the run's leads after the run finishes (n8n / Make / Zapier / custom).

## `webhookHeaders` (type: `object`):

Optional JSON object of custom headers (e.g. {"Authorization":"Bearer ..."}).

## `notifyOnlyChanges` (type: `boolean`):

Only send notifications for businesses that are new or changed since the previous run.

## `appConnector` (type: `string`):

Optional. Pick a connected app under Settings → API & Integrations to receive your results (including contact details like phone and email where available). Notion is supported today (a run-summary page); other MCP connectors are best-effort as Apify expands its catalog.

## `mcpIssueTeam` (type: `string`):

Only when the connected app is an issue tracker: the team (name or ID) the summary issue is created under, if that app requires one.

## `notificationLimit` (type: `integer`):

Maximum number of listings included in each notification message (1–20).

## `excludeEmptyFields` (type: `boolean`):

Drop null, empty-string, and empty-array fields from each record before output. Reduces payload size.

## `descriptionFormat` (type: `string`):

Choose which representation of the listing description to include. `all` keeps every variant; the others keep only the selected one.

## `startUrls` (type: `array`):

One or more direct search or listing detail URLs to process. When set, other search filters are ignored.

## `compact` (type: `boolean`):

Return only core fields. Reduces payload size for LLM pipelines and agent tools.

## `includeDetails` (type: `boolean`):

Fetch the detail page for each listing to retrieve the full description text and contact information. Increases run time and cost. Leave off for a fast, low-cost run.

## `query` (type: `string`):

Listing search keywords. Enter a single term or a JSON array for multi-query runs.

## Actor input object example

```json
{
  "searchTerms": [
    "real estate agent"
  ],
  "location": "Austin, TX",
  "searchRadiusKm": 25,
  "maxResults": 5,
  "gl": "us",
  "hl": "en",
  "requirePhone": false,
  "notifyOnlyChanges": false,
  "notificationLimit": 5,
  "excludeEmptyFields": false,
  "descriptionFormat": "all",
  "compact": false,
  "includeDetails": false
}
```

# Actor output Schema

## `results` (type: `string`):

No description

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "searchTerms": [
        "real estate agent"
    ],
    "location": "Austin, TX",
    "maxResults": 5,
    "excludeEmptyFields": false,
    "descriptionFormat": "all",
    "includeDetails": false
};

// Run the Actor and wait for it to finish
const run = await client.actor("blackfalcondata/google-maps-real-estate-lead-scraper").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {
    "searchTerms": ["real estate agent"],
    "location": "Austin, TX",
    "maxResults": 5,
    "excludeEmptyFields": False,
    "descriptionFormat": "all",
    "includeDetails": False,
}

# Run the Actor and wait for it to finish
run = client.actor("blackfalcondata/google-maps-real-estate-lead-scraper").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "searchTerms": [
    "real estate agent"
  ],
  "location": "Austin, TX",
  "maxResults": 5,
  "excludeEmptyFields": false,
  "descriptionFormat": "all",
  "includeDetails": false
}' |
apify call blackfalcondata/google-maps-real-estate-lead-scraper --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=blackfalcondata/google-maps-real-estate-lead-scraper",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

Download the OpenAPI definition: https://api.apify.com/v2/acts/JFVWtmWAKgp0gpNRO/builds/7ExjDmROezB4mPfzb/openapi.json