# Contact Page Gap Finder (`lonely_m/contact-page-gap-finder`) Actor

Find local businesses whose websites lack clear contact, inquiry, quote, or booking paths. Score leads for web design and conversion outreach.

- **URL**: https://apify.com/lonely\_m/contact-page-gap-finder.md
- **Developed by:** [Lonely](https://apify.com/lonely_m) (community)
- **Categories:** Lead generation, Marketing, SEO tools
- **Stats:** 1 total users, 0 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

Pay per usage

This Actor is paid per platform usage. The Actor is free to use, and you only pay for the Apify platform usage, which gets cheaper the higher subscription plan you have.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-usage

## What's an Apify Actor?

Actors are web data automations that power AI and operations. They run on the Apify platform to scrape websites, process data, connect APIs, and automate workflows.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

- **AI agents and MCP clients** — the [Apify MCP server](https://docs.apify.com/integrations/mcp.md) at `https://mcp.apify.com` (remote, streamable HTTP, OAuth on first use).
- **Agentic workflows and local Actor development** — [Agent Skills](https://apify.com/.well-known/agent-skills/index.json) with the [Apify CLI](https://docs.apify.com/cli/docs.md): `npm install -g apify-cli`, then `apify login`.
- **JavaScript/TypeScript projects** — the official [JS/TS client](https://docs.apify.com/api/client/js/docs.md): `npm install apify-client`.
- **Python projects** — the official [Python client](https://docs.apify.com/api/client/python/docs.md): `pip install apify-client`.
- **Any other language** — the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).

# README

## Contact Page Gap Finder

Find local businesses whose websites make it hard for customers to contact them — missing contact pages, weak inquiry paths, no visible forms, or unclear calls to action.

This Actor searches Google Maps for a business category in a location, checks each business website for basic contact and conversion cues, and exports prioritized leads for website, SEO, conversion, and local marketing outreach.

### Best for

- Web design agencies
- Local SEO consultants
- Conversion-rate optimization teams
- CRM / lead capture consultants
- Booking and automation providers
- Cold email and lead generation teams

### What problem does it solve?

Many local businesses have a website, but visitors still cannot easily ask questions, book, request a quote, or call. That creates a clear sales angle for agencies:

> Your business has demand, but your website may be losing inquiries.

This Actor helps you find those businesses and gives you a structured reason to contact them.

### Signals this Actor looks for

- No obvious contact page or contact cue
- No obvious inquiry form or request-a-quote path
- Weak call-to-action cues
- Missing or unclear booking/contact flow
- High Google review volume but weak website conversion path
- Phone and website context for manual outreach

### Example input

```json
{
  "location": "Phoenix, AZ",
  "businessCategory": "auto repair",
  "maxResults": 10,
  "checkWebsiteHealth": true,
  "includeWebsiteOpportunities": true,
  "includeReputationOpportunities": false,
  "maxRating": 4.3,
  "minReviewCount": 20,
  "includeModerateRatings": true,
  "minOpportunityScore": 35,
  "proxyConfiguration": {
    "useApifyProxy": false
  }
}
```

### Output

Each dataset item includes business metadata, scoring, reasons, and a suggested pitch.

```json
{
  "businessName": "Example Auto Repair",
  "website": "https://example.com",
  "phone": "+1 555-555-5555",
  "rating": 4.4,
  "reviewCount": 183,
  "websiteOpportunityScore": 72,
  "overallOpportunityScore": 76,
  "leadPriority": "B",
  "primaryOpportunity": "website_or_conversion",
  "opportunityTypes": ["contact_gap", "website_or_conversion"],
  "opportunityReasons": [
    "No obvious contact or request-a-quote cue found",
    "High review count indicates active demand",
    "Phone number is available for outreach"
  ],
  "suggestedPitch": "Offer a contact-flow audit focused on turning website visitors into calls, quote requests, or booked appointments."
}
```

### Recommended searches

Good categories for contact/conversion gap prospecting:

- `auto repair` in `Phoenix, AZ`
- `plumber` in `Chicago, IL`
- `roofing contractor` in `Atlanta, GA`
- `med spa` in `Dallas, TX`
- `dog groomer` in `Denver, CO`
- `mobile mechanic` in `Phoenix, AZ`

### Practical workflow

1. Start with `maxResults: 10–25` and `minOpportunityScore: 35`.
2. Sort by `leadPriority` and `overallOpportunityScore`.
3. Use `opportunityReasons` to personalize the first outreach line.
4. Pitch a website contact-flow audit, quote-request form, CRM capture flow, or booking setup.

### Notes and limitations

- Website checks inspect the listed homepage only.
- Some contact widgets load dynamically and may not always be detected.
- Google Maps layout and anti-automation behavior may change.
- Phone numbers may be partially masked by Google.
- This Actor does not contact businesses automatically.
- Use exported leads in compliance with applicable laws, privacy rules, and platform terms.

# Actor input Schema

## `location` (type: `string`):

City, state, country, or local area to search in.

## `businessCategory` (type: `string`):

Type of business to find.

## `maxResults` (type: `integer`):

Maximum number of Google Maps listings to analyze.

## `checkWebsiteHealth` (type: `boolean`):

Optional deep scan: visit listed websites to check health and conversion cues. Leave off for the fastest lead scan.

## `includeWebsiteOpportunities` (type: `boolean`):

Score missing or weak website signals.

## `includeReputationOpportunities` (type: `boolean`):

Score low/moderate ratings with meaningful review volume.

## `maxRating` (type: `number`):

Maximum rating for reputation opportunities

## `minReviewCount` (type: `integer`):

Minimum review count

## `includeModerateRatings` (type: `boolean`):

Include moderate ratings with high volume

## `minOpportunityScore` (type: `integer`):

Minimum overall opportunity score

## `proxyConfiguration` (type: `object`):

Optional Apify proxy configuration.

## Actor input object example

```json
{
  "location": "Phoenix, AZ",
  "businessCategory": "auto repair",
  "maxResults": 5,
  "checkWebsiteHealth": false,
  "includeWebsiteOpportunities": true,
  "includeReputationOpportunities": false,
  "maxRating": 4.3,
  "minReviewCount": 20,
  "includeModerateRatings": true,
  "minOpportunityScore": 35,
  "proxyConfiguration": {
    "useApifyProxy": false
  }
}
```

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "location": "Phoenix, AZ",
    "businessCategory": "auto repair"
};

// Run the Actor and wait for it to finish
const run = await client.actor("lonely_m/contact-page-gap-finder").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {
    "location": "Phoenix, AZ",
    "businessCategory": "auto repair",
}

# Run the Actor and wait for it to finish
run = client.actor("lonely_m/contact-page-gap-finder").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "location": "Phoenix, AZ",
  "businessCategory": "auto repair"
}' |
apify call lonely_m/contact-page-gap-finder --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=lonely_m/contact-page-gap-finder",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

Download the OpenAPI definition: https://api.apify.com/v2/actors/85szpVe2BfGgiAzg6/builds/8ZIFRRpibc4IaUfCq/openapi.json