# App Store & Google Play Listing Gap Report (`taroyamada/mobile-app-listing-gap-report`) Actor

Compare public App Store and Google Play listing metadata against competitor apps and produce an action-ready listing improvement report.

- **URL**: https://apify.com/taroyamada/mobile-app-listing-gap-report.md
- **Developed by:** [naoki anzai](https://apify.com/taroyamada) (community)
- **Categories:** Business, Developer tools, SEO tools
- **Stats:** 3 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $9,000.00 / 1,000 listing snapshot checklists

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md):

```bash
npm install apify-client
```

In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md):

```bash
pip install apify-client
```

In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md):

````bash
# MacOS / Linux
curl -fsSL https://apify.com/install-cli.sh | bash
# Windows
irm https://apify.com/install-cli.ps1 | iex
```bash

In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md).

If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).


# README

## App Store & Google Play Listing Gap Report

<!-- v37-seed-inbound-flow:start -->
### Works best after

App Store & Google Play Listing Gap Report is easiest to buy after one of these related Actors has already produced public rows or source context:

- [Apple App Store Intelligence](https://apify.com/taroyamada/apple-app-store-intelligence?utm_source=apify_internal&utm_medium=readme_works_best_after&utm_campaign=v37_internal_flow&utm_content=mobile-app-listing-gap-report__apple-app-store-intelligence) - use its public rows or source context as the starting input.
- [Google Play Intelligence](https://apify.com/taroyamada/google-play-intelligence?utm_source=apify_internal&utm_medium=readme_works_best_after&utm_campaign=v37_internal_flow&utm_content=mobile-app-listing-gap-report__google-play-intelligence) - use its public rows or source context as the starting input.

Start with $9 / `listing_snapshot_checklist`; upgrade to $29 / `competitor_listing_gap_report` only when the first report needs deeper action detail.
Internal links improve discovery only. Qualified forecast still requires accounted paid usage.
<!-- v37-seed-inbound-flow:end -->

<!-- v36-proof-positioning:start -->
### Proof-focused buyer summary

Built for mobile growth, indie app, and ASO teams who need to decide which app listing metadata and positioning gaps to fix before spending on paid acquisition.

- Buy this when: A 20 minute ASO triage report that replaces the first manual competitor-listing pass.
- Entry: $9 / `listing_snapshot_checklist` - $9 gives one target listing checklist with score, warnings, and next actions.
- Premium: $29 / `competitor_listing_gap_report` - $29 compares the target against competitors and adds gap-backed rewrite suggestions.
- Output promise: decision summary, score, three prioritized actions, source URLs, warnings, `chargedEvent`, `chargedUsd`, and `previewReport.nextRunInput`.
- Safety: keep `maxChargeUsd` equal to the tier price. Demo, dry run, blocked/private sources, failed sources, and cap-limited runs are no-charge.
- Not promised: rankings, revenue, conversion lift, sales lift, legal/procurement/financial advice, or private-source enrichment.

Entry first-run input:

```json
{
  "demoMode": false,
  "dryRun": false,
  "reportTier": "entry",
  "maxChargeUsd": 9,
  "maxReports": 1,
  "targetApp": "https://apps.apple.com/us/app/duolingo-language-lessons/id570060128",
  "competitorApps": [
    "https://apps.apple.com/us/app/babbel-language-learning/id829587759",
    "https://play.google.com/store/apps/details?id=com.busuu.android"
  ],
  "country": "us",
  "language": "en",
  "seedKeywords": [
    "language learning",
    "spanish lessons"
  ]
}
````

Premium upgrade input:

```json
{
  "demoMode": false,
  "dryRun": false,
  "reportTier": "premium",
  "maxChargeUsd": 29,
  "maxReports": 1,
  "targetApp": "https://apps.apple.com/us/app/duolingo-language-lessons/id570060128",
  "competitorApps": [
    "https://apps.apple.com/us/app/babbel-language-learning/id829587759",
    "https://play.google.com/store/apps/details?id=com.busuu.android",
    "https://apps.apple.com/us/app/memrise-easy-language-learning/id635966718"
  ],
  "country": "us",
  "language": "en",
  "seedKeywords": [
    "language learning",
    "spanish lessons"
  ]
}
```

### Next report-style Actors

If you already have data from this Actor, these follow-on Actors turn public or user-provided inputs into decision-ready reports. They are optional, capped by `maxChargeUsd`, and do not make business outcome claims.

- [App Release Review Regression Report](https://apify.com/taroyamada/app-release-review-regression-report) - turn public App Store and Google Play review signals into release regression and QA action reports.

Create an action-ready listing improvement report from public App Store and Google Play metadata. This actor compares one target app against competitor listings and highlights metadata coverage, seed-keyword presence, positioning gaps, and prioritized listing edits.

### First-run quality and billing cue

Start with demoMode or dryRun when you only want to inspect the output shape. For paid runs, use the entry report first, set maxChargeUsd as a hard cap, and move to premium only when you need comparison, recommendations, or a decision-ready action list. Pricing is controlled by the Apify Store listing, and `maxChargeUsd` should match the tier the buyer expects to run.

### Store Quickstart

Start with one target app and 3-10 competitor app listings. You can use App Store URLs, numeric App Store IDs, Google Play URLs, or Android package names.

```json
{
  "targetApp": "https://apps.apple.com/us/app/duolingo-language-lessons/id570060128",
  "competitorApps": [
    "https://apps.apple.com/us/app/babbel-language-learning/id829587759",
    "https://apps.apple.com/us/app/busuu-language-learning/id379968583",
    "com.memrise.android.memrisecompanion"
  ],
  "country": "us",
  "language": "en",
  "seedKeywords": ["language learning", "spanish", "vocabulary"],
  "reportTier": "entry",
  "maxChargeUsd": 9,
  "dryRun": false
}
```

### What It Does

For each run, the actor:

1. Fetches public App Store metadata via the iTunes Lookup API or public Google Play listing metadata.
2. Scores listing metadata coverage across title, description, category, icon, screenshots, rating, release notes/version, and pricing.
3. Checks buyer-provided seed keywords in listing metadata only.
4. Compares the target app against valid competitors.
5. Emits a prioritized action list and rewrite suggestions.

This is a report actor, not a keyword-rank scraper. It does not scrape rankings, autocomplete, Apple Search Ads, App Store Connect, login-only dashboards, or paid ASO data.

### Pricing Events

| Tier | Event | Price | Public status |
|---|---|---:|---|
| Entry | `listing_snapshot_checklist` | $9 | Public launch |
| Premium | `competitor_listing_gap_report` | $29 | Public launch |

For recurring checks, save a successful listing report input as an Apify task and keep `maxChargeUsd` aligned with the selected tier.

### Output

Each dataset row includes:

- `status`, `chargedEvent`, `chargedUsd`, and `reason`
- `listingScore` and `metadataCoverageScore`
- `keywordCoverage`
- `competitorGaps`
- `actionList`
- `rewriteSuggestions`
- `sourceUrls`, `confidence`, `errors`, and `recoveryHint`

### Next Actors

- Use `app-release-review-regression-monitor` when you need release/review regression monitoring.
- Use `app-review-cross-platform-intelligence` when you need cross-platform review themes.
- Use `apple-app-store-intelligence` or `google-play-intelligence` when you need raw platform metadata and public review samples.

# Actor input Schema

## `targetApp` (type: `string`):

App Store URL/numeric ID or Google Play URL/package for the app you want to improve.

## `competitorApps` (type: `array`):

Add 3-10 competitor App Store or Google Play listings for a paid competitor gap report.

## `country` (type: `string`):

Two-letter country/storefront code. Used for public metadata requests only.

## `language` (type: `string`):

Language code for Google Play listing pages.

## `seedKeywords` (type: `array`):

Optional buyer-provided terms. The actor checks listing metadata coverage only; it does not scrape rankings, autocomplete, or search volume.

## `reportTier` (type: `string`):

Choose entry or premium. Watch templates are proof-gated and not selectable during public launch.

## `maxChargeUsd` (type: `number`):

Safety cap for this run. This cap always wins before charging any report group.

## `demoMode` (type: `boolean`):

Return a no-charge preview and sample nextRunInput.

## `dryRun` (type: `boolean`):

Set true to return a no-charge previewReport with nextRunInput and estimated cost.

## `maxReports` (type: `integer`):

Advanced. Maximum report groups to charge; maxChargeUsd is still checked first.

## `sourceDatasetId` (type: `string`):

Advanced only. Optional prepared input dataset. Not needed for the first run.

## `webhookUrl` (type: `string`):

Advanced. Optional URL to receive results outside Apify.

## Actor input object example

```json
{
  "targetApp": "https://apps.apple.com/us/app/duolingo-language-lessons/id570060128",
  "competitorApps": [
    "https://apps.apple.com/us/app/babbel-language-learning/id829587759",
    "https://apps.apple.com/us/app/busuu-language-learning/id379968583",
    "com.memrise.android.memrisecompanion"
  ],
  "country": "us",
  "language": "en",
  "seedKeywords": [
    "language learning",
    "spanish",
    "vocabulary"
  ],
  "reportTier": "entry",
  "maxChargeUsd": 9,
  "demoMode": false,
  "dryRun": false,
  "maxReports": 1,
  "sourceDatasetId": "",
  "webhookUrl": ""
}
```

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {};

// Run the Actor and wait for it to finish
const run = await client.actor("taroyamada/mobile-app-listing-gap-report").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {}

# Run the Actor and wait for it to finish
run = client.actor("taroyamada/mobile-app-listing-gap-report").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{}' |
apify call taroyamada/mobile-app-listing-gap-report --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=taroyamada/mobile-app-listing-gap-report",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

```json
{
    "openapi": "3.0.1",
    "info": {
        "title": "App Store & Google Play Listing Gap Report",
        "description": "Compare public App Store and Google Play listing metadata against competitor apps and produce an action-ready listing improvement report.",
        "version": "0.1",
        "x-build-id": "MPUAXqSwgc7gGk1xB"
    },
    "servers": [
        {
            "url": "https://api.apify.com/v2"
        }
    ],
    "paths": {
        "/acts/taroyamada~mobile-app-listing-gap-report/run-sync-get-dataset-items": {
            "post": {
                "operationId": "run-sync-get-dataset-items-taroyamada-mobile-app-listing-gap-report",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        },
        "/acts/taroyamada~mobile-app-listing-gap-report/runs": {
            "post": {
                "operationId": "runs-sync-taroyamada-mobile-app-listing-gap-report",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor and returns information about the initiated run in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK",
                        "content": {
                            "application/json": {
                                "schema": {
                                    "$ref": "#/components/schemas/runsResponseSchema"
                                }
                            }
                        }
                    }
                }
            }
        },
        "/acts/taroyamada~mobile-app-listing-gap-report/run-sync": {
            "post": {
                "operationId": "run-sync-taroyamada-mobile-app-listing-gap-report",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        }
    },
    "components": {
        "schemas": {
            "inputSchema": {
                "type": "object",
                "required": [
                    "targetApp"
                ],
                "properties": {
                    "targetApp": {
                        "title": "Target app URL, App Store ID, or package",
                        "type": "string",
                        "description": "App Store URL/numeric ID or Google Play URL/package for the app you want to improve.",
                        "default": "https://apps.apple.com/us/app/duolingo-language-lessons/id570060128"
                    },
                    "competitorApps": {
                        "title": "Competitor app URLs, IDs, or packages",
                        "type": "array",
                        "description": "Add 3-10 competitor App Store or Google Play listings for a paid competitor gap report.",
                        "default": [
                            "https://apps.apple.com/us/app/babbel-language-learning/id829587759",
                            "https://apps.apple.com/us/app/busuu-language-learning/id379968583",
                            "com.memrise.android.memrisecompanion"
                        ],
                        "items": {
                            "type": "string"
                        }
                    },
                    "country": {
                        "title": "Country/storefront",
                        "type": "string",
                        "description": "Two-letter country/storefront code. Used for public metadata requests only.",
                        "default": "us"
                    },
                    "language": {
                        "title": "Language",
                        "type": "string",
                        "description": "Language code for Google Play listing pages.",
                        "default": "en"
                    },
                    "seedKeywords": {
                        "title": "Seed keywords",
                        "type": "array",
                        "description": "Optional buyer-provided terms. The actor checks listing metadata coverage only; it does not scrape rankings, autocomplete, or search volume.",
                        "default": [
                            "language learning",
                            "spanish",
                            "vocabulary"
                        ],
                        "items": {
                            "type": "string"
                        }
                    },
                    "reportTier": {
                        "title": "Report tier",
                        "enum": [
                            "entry",
                            "premium"
                        ],
                        "type": "string",
                        "description": "Choose entry or premium. Watch templates are proof-gated and not selectable during public launch.",
                        "default": "entry"
                    },
                    "maxChargeUsd": {
                        "title": "Max charge USD",
                        "minimum": 0,
                        "maximum": 100,
                        "type": "number",
                        "description": "Safety cap for this run. This cap always wins before charging any report group.",
                        "default": 9
                    },
                    "demoMode": {
                        "title": "Demo mode",
                        "type": "boolean",
                        "description": "Return a no-charge preview and sample nextRunInput.",
                        "default": false
                    },
                    "dryRun": {
                        "title": "Dry run",
                        "type": "boolean",
                        "description": "Set true to return a no-charge previewReport with nextRunInput and estimated cost.",
                        "default": false
                    },
                    "maxReports": {
                        "title": "Advanced max reports",
                        "minimum": 1,
                        "maximum": 1,
                        "type": "integer",
                        "description": "Advanced. Maximum report groups to charge; maxChargeUsd is still checked first.",
                        "default": 1
                    },
                    "sourceDatasetId": {
                        "title": "Advanced source dataset ID",
                        "type": "string",
                        "description": "Advanced only. Optional prepared input dataset. Not needed for the first run.",
                        "default": ""
                    },
                    "webhookUrl": {
                        "title": "Advanced webhook URL",
                        "type": "string",
                        "description": "Advanced. Optional URL to receive results outside Apify.",
                        "default": ""
                    }
                }
            },
            "runsResponseSchema": {
                "type": "object",
                "properties": {
                    "data": {
                        "type": "object",
                        "properties": {
                            "id": {
                                "type": "string"
                            },
                            "actId": {
                                "type": "string"
                            },
                            "userId": {
                                "type": "string"
                            },
                            "startedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "finishedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "status": {
                                "type": "string",
                                "example": "READY"
                            },
                            "meta": {
                                "type": "object",
                                "properties": {
                                    "origin": {
                                        "type": "string",
                                        "example": "API"
                                    },
                                    "userAgent": {
                                        "type": "string"
                                    }
                                }
                            },
                            "stats": {
                                "type": "object",
                                "properties": {
                                    "inputBodyLen": {
                                        "type": "integer",
                                        "example": 2000
                                    },
                                    "rebootCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "restartCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "resurrectCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "computeUnits": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "options": {
                                "type": "object",
                                "properties": {
                                    "build": {
                                        "type": "string",
                                        "example": "latest"
                                    },
                                    "timeoutSecs": {
                                        "type": "integer",
                                        "example": 300
                                    },
                                    "memoryMbytes": {
                                        "type": "integer",
                                        "example": 1024
                                    },
                                    "diskMbytes": {
                                        "type": "integer",
                                        "example": 2048
                                    }
                                }
                            },
                            "buildId": {
                                "type": "string"
                            },
                            "defaultKeyValueStoreId": {
                                "type": "string"
                            },
                            "defaultDatasetId": {
                                "type": "string"
                            },
                            "defaultRequestQueueId": {
                                "type": "string"
                            },
                            "buildNumber": {
                                "type": "string",
                                "example": "1.0.0"
                            },
                            "containerUrl": {
                                "type": "string"
                            },
                            "usage": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "integer",
                                        "example": 1
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "usageTotalUsd": {
                                "type": "number",
                                "example": 0.00005
                            },
                            "usageUsd": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "number",
                                        "example": 0.00005
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            }
                        }
                    }
                }
            }
        }
    }
}
```
