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Regenerative Decision-making Is Disruptive Innovation
Disruptive innovations are innovations that make products and services more accessible and affordable, thereby making them available to a larger population. — Christensen Institute
Human beings everywhere use a decision-making process (called “present-day decision-making”) for meeting their human physical needs.
Present-day decision-making for meeting human physical needs is a simple 3-step process.
First, decision-makers perceive a present physical need …
Second, decision-makers shop for an option that meets that present need …
Third, decision-makers adopt an option that meets that present need at lowest incurred cost …
Present-day decision-making works for meeting human physical needs, but it is dysfunctional for reversing…










