Member-only story
Reversing the Planet’s Eco-crises is a Practical 10x Goal
Impossible goals help you identify the ONE or FEW conditions that have the highest possible upside. — Dr. Alan Barnard
In 10x Is Easier Than 2x, strategic coaches Dan Sullivan and Dr. Benjamin Hardy reveal the practicality of seemingly impossible “10x” goals:
Seemingly impossible or massive goals are highly practical because they immediately separate what works from what won’t, illuminating the few paths that have the greatest efficacy. …
The goal determines the process. …
There are few paths leading to 10x [that is, exponential upside], making the goal simple and highly effective. Again almost nothing will work for 10x, which is why it’s so useful …
Seemingly impossible goals are more practical than possible goals because impossible goals force you outside your current level of knowledge and assumptions. …
Very few pathways create 10x. With genuine reflection, a 10x target spotlights the few pathways — the high-leverage strategies and relationships — with extreme upside.
Reversing the planet’s ecological crises is a seemingly impossible-but-practical goal because it illuminates the one or few processes having “extreme upside” for reversing the planet’s eco-crises.









