Katerina Revtova·Oct 5A 10-Step Churn Rate Checklist for SaaS TeamsChurn showed up in your dashboard. Here’s the exact order to investigate it.
Katerina Revtova·Sep 22Why Users Leave Your AppMost founders dealing with high churn have already convinced themselves the problem is marketing reach, pricing structure, or unproven…
Famitha M A·Jul 20Why We Stopped Prioritizing Retention Tactics (And What We Do Instead)Here’s a number that used to keep me up at night: 77% of the people who install your app will stop using it within 72 hours.
Tohbie Adelaja·Jul 18The Bug in Our Hearts: What Love Can Teach You About Broken Products (3)We all have a “Bug in our Heart,” a recurring logic flaw that makes us repeat the same failures time after time.
Inhelpshift-engineeringbyMithil Oswal·Jun 17One in a Million Ways to Detect Customer Churn — Powered by Pure Metric EngineeringA real-world case study on building a Churn Intelligence Framework using revenue dynamics, structured KPI design, and behavioral transitions
Niharika Dwivedi·May 11How I Built a 3-Model ML Pipeline to Tackle Churn, CLV, and Marketing Attribution for a Bone Health…A data science case study applying churn prediction, customer lifetime value modelling, and multi-touch attribution to a real-world…
InProduct Marketing 101byBige Besikci Yaman·Apr 15What Your Churned Users Are Trying to Tell YouThe best SaaS founders use churn as marketing research. Learn how you can too.
Design Studio UI/UX·Feb 17How to Reduce Churn Rate and Increase Customer RetentionUser churn rate can be reduced by simplifying core tasks, creating seamless onboarding, providing a consistent experience, and showing the…
Nishanth Sivakumar·Oct 28, 2025Decoding the Exit: The Who and Why of Telco Customer ChurnIn the cut-throat telecom industry, customer churn — the rate at which customers leave — is the metric that keeps executives up at night…
