Prashant Chaudhary·Aug 15Nobody Checked the Broken FileMatch rate is calculated by the vendor being evaluated, on a denominator it picks, and it is rarely audited. The market still treats it as…
Aleksander Sekowski·Jul 27A Pause Ad Used to Be a JPEG. VAST 4.4 Changes That.The CTV Ad Portfolio just became a standard, and the draft schema alongside it rewrites a part of VAST that had barely moved in seventeen…
Aleksander Sekowski·Jun 19VASTlint is now on PyPI: VAST validation for your Python backendIf you run a DSP, an SSP, an ad server, or any kind of video trafficking pipeline, you have almost certainly written code that tries to…
Aleksander Sekowski·Jun 8Bundle ID Fraud in CTV Is a Trust FailurePixalate’s latest CTV reports point to a bigger problem than bad metadata: too much of the market still buys app identity claims before it…
Aceex·Dec 2, 2025The Hidden Inventory Shift: Where Traffic Actually Goes During HolidaysEvery Q4, the same question comes up in performance reviews:
