Esther Omo-Idonije·3h ago12 months after!I generated ₦7.1 million in gynaecology patient revenue between January and October 2026, compared to ₦243,000 during the same period in…
Cécile Maindron·2d agoCut by FridayHow to decide what goes when marketing has to give money back, fastA response icon3A response icon3
Tejas Sharma·2d ago174 people came from our ads. Zero left with the video we sell.For twelve days in October, our app looked alive. New people arrived every day, they wrote scripts, they recorded themselves, and some of…
Atticus | Better Decisions·6d agoThe Uncomfortable Truth About Scaling Experimentation: Why Running More Tests Makes You WorseTeams double their experiment volume and cut their learning rate in half.A response icon2A response icon2
InVenturebyAndrei-Nicusor Covalescu·Oct 28Funnels Leak. Loops Compound. A Teardown of the Growth Engines Behind Hotmail, Pinterest and Calendl
Edward Lee·Oct 28You doubled the ad budget and average CPI rose only 20%How to tell whether the added budget pays off, using incremental CPI and D180 LTVA response icon2A response icon2
Atticus | Better Decisions·Oct 28How NRG Scaled to 100+ Experiments with $30M+ in Internal Program ReportingHow NRG scaled from roughly 20 to 100+ annual tests across five brands, with $30M+ in internal program reporting and explicit evidence…A response icon1A response icon1
SM Tasker·Oct 26The 30-Day Social Media Experiment EngineA repeatable month-long system for testing hooks, formats, schedules, and automation without changing five variables at once.
Andrei-Nicusor Covalescu·Oct 25How to Design a Referral Program That Actually Works: A 5-Step Guide for StartupsMost referral programs fail because they bolt a discount onto a product nobody talks about yet. Here’s how to pick the moment, the reward…
Grolab·Oct 23Finding Growth Opportunities in McDonald’s Indonesia App: From User Reviews to ExperimentsWhen I started looking into the McDonald’s app, I expected to find opportunities to improve how people order food. Maybe a better checkout…
