Ramesh Dura·13h agoThe Diamond Was Never Rare: How a Factory Broke the Perfect ScamThe most valuable stone in your life was never scarce. The story was.
Islem Chargui·1d agoDu croquis à la production : le parcours d’un composant dans une maison de luxeQuand on admire un sac, une veste ou une robe de défilé, on regarde la coupe, la matière, la couleur. On remarque rarement le bouton, la…
Sonja von Raschke·1d agoWhy Anticipation Is Better Than ExcessOne of my favorite moments at a party happens before I arrive.
Camille Oudinot·1d agoThe three loads of luxury.Cognitive load theory was built to help students learn. Without naming it, the best luxury houses have been using it for decades to shape…
InThe CapricornbySharim·3d agoThe Dark Secret Behind Every Luxury Price TagPhoto by Sou Jest on UnsplashA response icon30A response icon30
Camille Oudinot·4d agoThe client you didn’t recognizeLuxury has become very good at finding people who look rich. The problem is that tomorrow’s best clients often don’t.
Scarlet Timpernel·5d agoFashion’s Creative Directors Now Get Sacked Like Football ManagersLuxury houses used to keep designers for decades. Now they last about three years. Here’s who’s next in 2027.
Camille Oudinot·Oct 27In defense of friction.I spent years as a UX designer removing friction from people’s lives. Then I started studying luxury, and realized it is one of the only…
Publisher4Globe·Oct 26How I Turned a Skincare Idea Into a Brand People RecognizedThe journey of building a recognizable brand, and why it takes more than a good product, a beautiful logo, or an expensive lifestyle.
Desmond Su·Oct 26Can You Actually Lose Money Buying a Rolex?I bought a Rolex for RM90,000. Today, I might only get RM50,000 for it. Was it a terrible investment?
