Rob Phillimore·Oct 28How to get AI to recommend your brandAI has changed the way people search. If your business doesn’t appear in the answers, or turns up incorrectly, you’ve lost potential custom.
Caleb·Oct 7Most “As Seen In” logos don’t mean what you thinkScroll to the bottom of almost any coach, consultant or agency homepage and you’ll find it. A gray strip of logos. Big networks, national…
InOne Quiet MobyKristin Marquet·Oct 6The Problem With Having Too Many Good Opinions — One Quiet Morning: PR & DesignThere was a time when one of the hardest parts of making a strategic decision was getting enough information. You hired someone because…
Rob Phillimore·Oct 5How PR contributes to revenueTalk to a finance director about the coverage gained through your latest PR campaign and they’ll nod along politely. But the only thing…
Shivagundeti·Sep 29Why I Stopped Doing Code Reviews and Let an AI Agent Eavesdrop InsteadIf you manage a software engineering team, you know the pain of lost “Tribal Knowledge.”
Cppatters·Sep 29When “Just Sports” Isn’t Just SportsNovig, a company dealing in sports betting, has just made an advertisement featuring Sydney Sweeney nude with footballs, tennis rackets…
水银 Ngan Le·Sep 28Where Employee Content Actually Lands: What One Video Taught MeI made a video for Vietnamese Gen Z. It ended up being watched mostly by people somewhere else.
Shivani Shintre·Sep 28Analysing the PR Frameworks dictating the AI companies’ call to “pace the frontiers”.Earlier this month, on September 8th, the resignation of AI safety researcher Jason Coxon at Anthropic triggered a cascade of global…A response icon1A response icon1
Tuan Doan·Sep 28A crisis doesn’t build character; it reveals it.Can a short-term financial victory turn into a fatal blow that destroys long-term brand positioning?
Vipin Labroo·Sep 24Why Journalists Ignore Most Press ReleasesWhy do journalists ignore most press releases? The simple answer is that there have always been way too many, and AI slop has only…