Rakesh Mondal·Sep 4Why Are D2C Founders Burning So Much Cash on Performance Marketing?Watching Shark Tank India made me realize the biggest trap new startups fall into.
Dikshakasana·Aug 23Inside Bummer’s Marketing Strategy: How a Quirky Underwear Brand Turned a Boring Category Into a…Underwear is probably the one category nobody wants to think about. You buy it, you wear it, you replace it when it’s worn out — there’s no…
Aaditya Agrawal·Jul 24The Shark Tank Effect: How One TV Show Rewired What Indian Small Business Owners Think a Pitch IsGrowing up watching Shark Tank India, I genuinely assumed this was how business had always worked.
Karan·Nov 3, 2025Why Good Isn’t Enough in Startup InvestingFor the longest time, I genuinely hated seeing Shark Tank India judges reject startups that were profitable, growing, and had a solid team…
E-Cell IBS Mumbai·Aug 18, 2025From Shark Tank to Start up StrugglesWhat Reality TV Doesn’t Show About Entrepreneurship