WeChat Official Accounts Scraper

Discover Official Accounts, collect indexed article history, and export clean WeChat / Weixin content.

Search public WeChat Official Accounts, collect a publisher's indexed article history, discover articles by keyword, or extract known mp.weixin.qq.com links. Get publisher profiles, publication dates, summaries, full text, HTML, Markdown, images, links, and content statistics in structured datasets.

No code is required: enter a topic, click Start, and download the results.

What you get

Capability	Result
🔎 Article discovery	Search with Chinese or English keywords
👤 Account discovery	Find publishers covering a topic or brand
📚 Account history	Collect indexed articles from an exact account name
📣 Publisher profiles	Account name, public ID, description, avatar, and latest matching article
📰 Article metadata	Title, author, date, summary, cover, and URL
📄 Full content	Clean text, HTML, and Markdown
🖼️ Media	Cover images, inline images, and video IDs
🔗 Link data	Outbound links and link counts
📊 Content metrics	Word, character, image, link, and video counts
📦 Exports	JSON, CSV, Excel, XML, RSS, and API access

Use cases

Brand and competitor monitoring

Track public articles mentioning a company, product, campaign, or competitor. Schedule recurring runs to follow publishing activity and changing narratives over time.

Example searches: 华为, 腾讯科技, 新能源汽车, 品牌营销

Official Account discovery

Search a market, product, or topic and receive a deduplicated list of relevant publishers with their public account ID, description, avatar, and latest matching article.

Publisher article history

Enter an exact Official Account display name to collect its publicly indexed articles with complete content and metadata. Use this for editorial research, publisher comparison, and recurring monitoring.

China market research

Collect articles about industries, consumer behavior, policy, technology, finance, healthcare, or cross-border commerce. Compare topics and publishers in a consistent dataset.

Example searches: 消费趋势, 跨境电商, 金融科技, 生物科技

Media and content intelligence

Compare publishers by account name, author, publication date, article length, image usage, outbound links, and recurring themes.

AI, translation, and RAG pipelines

Use contentText or contentMarkdown for translation, summarization, classification, sentiment analysis, embeddings, search, research agents, and knowledge bases.

Public article archiving

Paste known public WeChat article links and preserve their content, metadata, image references, and identifiers in a portable format.

Campaign and trend analysis

Group results by searchKeyword, accountName, date, or content statistics to study topic coverage and campaign activity.

Quick start

1. Open the Actor input form.
2. Choose article search, account discovery, account history, or direct URLs.
3. Enter a topic, exact account name, or article URL.
4. Set the number of results.
5. Click Start.
6. Open the Dataset tab to preview or download the data.

💡 For the most focused results, use specific Chinese keywords rather than broad English topics.

Input

Input	Default	Description
mode	auto	Auto-detect, article search, direct URLs, account discovery, or account history
keywords	sample topic	Topics, brands, industries, or account names
articleUrls	empty	Public mp.weixin.qq.com article links
accounts	empty	Discovery topics or exact account names for history
sortBy	relevance	Sort discovery results by relevance or recency
includeContent	true	Include text, HTML, and Markdown
includeImages	true	Include cover and inline image URLs
maxItems	100	Maximum number of saved articles or account profiles
maxConcurrency	6	Number of articles processed in parallel
proxyConfiguration	enabled	Apify proxy configuration

Search by keyword

{
  "mode": "search",
  "keywords": ["人工智能", "新能源汽车"],
  "sortBy": "recent",
  "maxItems": 100
}

Extract known article links

{
  "mode": "articles",
  "articleUrls": [
    "https://mp.weixin.qq.com/s/example-one",
    "https://mp.weixin.qq.com/s/example-two"
  ],
  "maxItems": 100
}

Discover Official Accounts by topic

{
  "mode": "account_search",
  "accounts": ["人工智能"],
  "maxItems": 20
}

Collect an account's indexed article history

{
  "mode": "account_history",
  "accounts": ["全球首家人工智能6S店"],
  "maxItems": 50
}

Output

Each dataset item represents one public WeChat Official Account article.

Account discovery mode instead returns one deduplicated publisher profile per row.

Group	Fields
📰 Article	title, author, publishedAt, articleUrl, summary
📣 Publisher	accountName, accountId
📄 Content	contentText, contentHtml, contentMarkdown
🖼️ Media	coverImage, images, videoIds
🔗 Links	links, linkCount
📊 Statistics	wordCount, characterCount, imageCount, videoCount
🔬 Identifiers	biz, mid, idx, sn, isOriginal
🧭 Context	searchKeyword, sourceUrl, scrapedAt

Account profile records include accountName, accountId, description, avatar, latestArticleTitle, latestArticleUrl, and latestPublishedAt.

{
  "title": "AI industry trends and long-running agents",
  "accountName": "Example Official Account",
  "accountId": "example_account",
  "author": "Editorial Team",
  "publishedAt": "2026-04-28T04:45:00.000Z",
  "articleUrl": "https://mp.weixin.qq.com/s/example",
  "summary": "A detailed look at recent developments in artificial intelligence.",
  "coverImage": "https://mmbiz.qpic.cn/example.jpg",
  "contentText": "Complete normalized article text...",
  "contentMarkdown": "## Complete article\n\nStructured Markdown content...",
  "wordCount": 2140,
  "characterCount": 4380,
  "imageCount": 6,
  "linkCount": 2,
  "videoCount": 0,
  "searchKeyword": "人工智能",
  "scrapedAt": "2026-07-31T10:00:00.000Z"
}

Automate and integrate

Use the Actor with Apify schedules, webhooks, Google Sheets, Make, Zapier, cloud storage, databases, BI tools, vector databases, or any application through the Apify API.

import { ApifyClient } from 'apify-client';

const client = new ApifyClient({ token: process.env.APIFY_TOKEN });

const run = await client.actor('haketa/wechat-official-account-scraper').call({
  keywords: ['人工智能'],
  maxItems: 100,
  includeContent: true,
});

const { items } = await client.dataset(run.defaultDatasetId).listItems();
console.log(items);

Billing events

Event name	Trigger
apify-default-dataset-item	Every article or account record saved to the default dataset
account-profile	Additional event for each profile returned by account discovery mode

Account history produces article records, so it uses only the default dataset item event. Failed, filtered, or unavailable records do not trigger a result event.

Tips

• Use direct article URLs when you need specific publications.
• Use Most recent sorting for recurring monitoring.
• Run unrelated topics separately when keyword attribution matters.
• Keep full content enabled for AI, NLP, translation, and research workflows.
• Use articleUrl or the public article identifiers for downstream deduplication.
• Keep the default concurrency for a good speed and cost balance.

Limitations

• Keyword results cover publicly indexed articles, not every WeChat publication.
• Account history covers articles available in the public index and is not guaranteed to be a publisher's complete lifetime archive.
• Exact public display names give more reliable history results than broad company names or internal IDs.
• Deleted, restricted, expired, login-only, or region-limited pages may be unavailable.
• Views, likes, shares, comments, and subscriber counts are not consistently public.
• Optional fields remain empty when a publisher does not expose them.
• Images are returned as URLs rather than uploaded as binary files.

The Actor returns verifiable public data and does not guess unavailable metrics.

FAQ

Do I need a WeChat login?

No. Public article workflows do not require login credentials.

Can I use English keywords?

Yes. Chinese terms usually provide broader coverage for China-focused research, while English brand and product names can also work.

Does it extract full article content?

Yes. Enable Include full article content to receive plain text, cleaned HTML, and Markdown.

Can I process my own list of links?

Yes. Paste public mp.weixin.qq.com URLs and select direct article extraction, or keep mode on auto-detect.

Why are some fields empty?

Publishers do not always expose an author, summary, account ID, or originality marker. Unavailable values are left empty rather than invented.

Can I schedule recurring monitoring?

Yes. Save the input as an Apify task and attach a daily, weekly, or custom schedule.

Can I discover Official Accounts instead of articles?

Yes. Select Search Official Accounts and enter a topic, market, product, or brand. Each row represents a unique matching publisher.

Can I collect a publisher's article history?

Yes. Select Collect an account's article history and enter the exact public display name. Results reflect articles available through the public index.

Which export formats are available?

Results can be accessed as JSON, CSV, Excel, XML, RSS, or through the Apify API.

How can I keep costs low?

Use focused keywords, reasonable result limits, and the default concurrency. Disable full content only when metadata is sufficient.

Changelog

0.2 — Account discovery and history

• Added Official Account discovery with profile details
• Added publicly indexed article history by exact account name

0.1 — Initial release

• Keyword discovery and direct URL extraction
• Publisher, article, content, media, link, and identifier fields
• Text, HTML, and Markdown output
• Deduplication, retries, and graceful partial results
• Complete Apify input, output, and dataset schemas