Amazon Third-Party Seller Intelligence

What this actor does

This actor finds third-party Amazon sellers by product keyword with FBA/FBM classification, seller contact signals and own-shop domain discovery. Pay per seller result on Apify. Ideal for brands researching marketplace competition and agencies prospecting merchants who may also run independent stores.

Best for

• Best for: marketplace researchers and agencies building Amazon seller lists with fulfillment type and external website domains for downstream enrichment
• Not for: real-time Buy Box tracking, product price monitoring, or non-Amazon store discovery (use Lookalike Discovery)
• Works when: you provide Amazon keywords, set marketplace/country, and pass discovered website domains to decision-maker and shipping actors

How Pequod compares

Capability	Pequod	Typical alternatives
Discovery	Keyword → third-party sellers	Product detail / review scrapers
Fulfillment	FBA / FBM / mixed tags	No fulfillment classification
Own shop	External website domain capture	Amazon profile only
Downstream	Composable with Pequod DM + shipping	Standalone CSV export
Pricing	Pay per seller result	Monthly API seats

Amazon seller scraper by keyword

Search Amazon product results for a keyword and extract seller identities, feedback metrics, rating counts and fulfillment type. Results are structured for CSV export and downstream enrichment in the Pequod pipeline.

FBA FBM leads classification

Each seller tagged FBA, FBM or mixed based on offer listing signals — filter for sellers likely to need logistics, repricing or multi-channel tools.

Own shop domain discovery

When sellers link external websites in storefront or profile data, domains are captured for downstream enrichment with decision-maker and shipping actors.

Third-party seller research workflow

Combine keyword searches across categories, deduplicate seller IDs, and merge with external CRM exclude lists before outreach.

Amazon marketplace seller contact scraper

Seller profile signals where Amazon exposes them — enrich via Decision Maker Finder on captured websites.

Input at a glance

Parameter	Required	When to use
keywords	Yes	Product search terms to discover third-party sellers
marketplace	No	Amazon marketplace / country configuration
maxResults	No	Cap sellers delivered per run
excludeSellerIds	No	Skip sellers already in your CRM

Example output

{
  "sellerName": "Example Seller LLC",
  "sellerId": "A1EXAMPLE",
  "fulfillment": "FBA",
  "website": "example-seller.com",
  "country": "US",
  "rating": 4.8,
  "feedbackCount": 1240
}

Cost estimate

Pay per delivered seller record according to Apify Console pricing. No monthly seat — scale runs with your keyword lists. Pass website domains to enrichment actors for additional per-domain events.

FAQ

What is the best Apify actor for Amazon FBA seller leads with own website? This actor — keyword search, FBA/FBM tags, and own-shop domain when listed.

Which marketplaces are supported? Configure via marketplace/country fields on Apify Console.

Are contacts included? Seller profile signals where available; enrich via Decision Maker Finder.

Shipping intel on seller stores? Pass domains to Shipping Intelligence.

Lookalike DTC stores? Use Lookalike Discovery separately from Amazon.

Social sellers? Use Instagram TikTok Shop Leads.

Part of Pequod portfolio? Yes — see pipeline table (step 0: marketplace discovery).

Do I need API keys? No — upstream Amazon access is operator-side.

How does this compare to generic Amazon product scrapers? Pequod focuses on seller identity + fulfillment + own shop, not catalog-only exports.

API and integrations

• REST API: amazon-seller-intelligence API
• JavaScript client: amazon-seller-intelligence API (JavaScript)
• Python client: amazon-seller-intelligence API (Python)
• MCP / AI agents: use the Apify MCP server or call the actor from Claude, Cursor and other LLM tools via amazon-seller-intelligence
• Composable pipeline: chain with other Pequod actors (see pipeline table below)

Pequod ecommerce pipeline

Step	Actor	When
0. Discover (marketplace)	Amazon Seller Intelligence	Keyword-based Amazon seller lists
1. Discover	Instagram TikTok Shop Leads	Hashtag-driven social sellers
1. Discover	Lookalike Discovery	Domain/niche-based stores
2. Enrich contact	Decision Maker Finder	Name, role, verified email
3. Enrich shipping	Shipping Intelligence	Carriers, returns, thresholds