Esselunga Italy Scraper

Scrape the Esselunga Italy online shop (spesaonline.esselunga.it) by keyword and get clean, structured product data: names, brands, prices, unit prices, discounts, product codes, stock status and images.

Esselunga is one of Italy's leading supermarket chains. This actor reads its public catalogue API directly, so you get fast, reliable grocery data without a login, cookies or a browser.

Why use this actor?

If you track grocery prices, monitor promotions, build a price-comparison tool, or feed a market-research dataset, you need structured product data you can rely on. This actor turns any Esselunga search into a table of products with prices in EUR, unit prices and discount details.

Typical users:

• Price-intelligence and price-comparison platforms tracking Italian retail.
• Brands and suppliers monitoring how their products are listed and discounted.
• Market researchers and analysts building grocery datasets.
• Developers who need a clean product feed instead of scraping HTML themselves.

How to scrape Esselunga data

1. Open the actor in the Apify Console.
2. Enter a search query in Italian — for example latte, caffè, pasta or biologico.
3. Set maxResults to how many products you want.
4. Leave the proxy on the default Apify setting and click Start.
5. When the run finishes, download the results as JSON, CSV, Excel or feed them to an API.

The actor calls Esselunga's own search API, paginates through every result page for your query, de-duplicates by product code, and writes one clean record per product.

Input

Field	Type	Required	Description
searchQuery	String	No	Keyword to search in Italian (default: latte)
maxResults	Integer	No	Maximum products to return (default: 100)
proxyConfiguration	Object	No	Apify proxy settings (default Apify proxy works; switch to Residential IT if blocked)

Example input

{
    "searchQuery": "latte",
    "maxResults": 20,
    "proxyConfiguration": { "useApifyProxy": true }
}

Output

Each result contains:

Field	Type	Example
productName	String	"Arborea Latte Parzialmente Scremato UHT 1000 ml"
brand	String	"Arborea"
price	Number	0.85
currency	String	"EUR"
unitPrice	String	"0,85 € / l"
originalPrice	Number	1.65
discount	String	"-48%"
sku	String	"302042"
productId	String	"5400047"
inStock	Boolean	true
imageUrl	String	Primary product image URL
url	String	Full product page URL
scrapedAt	String	ISO 8601 timestamp

originalPrice and discount are present only on promoted products.

Example output

{
    "productName": "Arborea Latte Parzialmente Scremato UHT 1000 ml",
    "brand": "Arborea",
    "price": 0.85,
    "currency": "EUR",
    "unitPrice": "0,85 € / l",
    "originalPrice": 1.65,
    "discount": "-48%",
    "sku": "302042",
    "productId": "5400047",
    "inStock": true,
    "imageUrl": "https://images.services.esselunga.it/html/img_prodotti/esselunga/big/302042.jpg",
    "url": "https://spesaonline.esselunga.it/commerce/nav/supermercato/store/dettaglio/prodotto/302042",
    "scrapedAt": "2026-07-12T09:00:00.000Z"
}

Notes and limitations

• Prices are the current online-shop prices in EUR, VAT included.
• EAN / barcode is not exposed by the Esselunga catalogue API, so it is not included.
• Category is not returned per product by the search endpoint, so it is omitted.
• originalPrice and discount appear only when a product is on promotion.

Cost

Pricing is pay-per-result. A typical keyword search of 100–500 products completes in about a minute, so most runs cost only a few cents in Apify platform usage plus the per-result fee.

Related Scrapers

Build a complete view of European grocery retail with these sibling scrapers from Studio AMBA:

• BILLA Austria Scraper — Austrian supermarket products and promotions (shop.billa.at).
• Continente PT Scraper — Portuguese groceries with EAN barcodes (continente.pt).
• Dia ES Scraper — Spanish supermarket products and prices (dia.es).
• Mercadona Scraper — Spain's largest supermarket (mercadona.es).
• Colruyt Scraper — Belgian grocery prices (colruyt.be).
• Delhaize Scraper — Belgian supermarket products (delhaize.be).
• Tesco Scraper — UK groceries and Clubcard offers (tesco.com).