Fazil Baker·Sep 5The Price on That Pricing Page Is Not the Price. It Is Your Price.I checked the pricing pages of three AI writing tools on the same afternoon, from the same laptop, on the same connection.
Fazil Baker·Aug 15Every AI Grant Tool Now Says It Does Everything. Here Is What Actually Separates Them.I sat down last week to write what I thought was a simple explainer: the AI grant tools market sells three different products under one…
Fazil Baker·Jul 31Nobody Published That Number. The AI Said It Anyway.I went looking for one boring fact last week: how many photos do you have to upload to an AI headshot generator before it can make you look…
Fazil Baker·Jul 26That “Last Updated” Date Is Lying to YouHere is a small experiment you can run in under a minute. Search for the pricing of any software product that has been around a few years…
Fazil Baker·Jul 26Both Sides of That “X vs Y” Page Wrote It ThemselvesSearch for a comparison between two software products this week. Almost any two. Now look at who wrote the results.
Fazil Baker·Jul 24The Countdown on That Pricing Page Will Never Hit ZeroLast Friday I caught a pricing page telling two different lies at the same time.
Fazil Baker·Jul 23Your Free Software Is Billing Someone ElseI spent last week reviewing property management software, which sounds like a punishment and mostly is. But somewhere between the fourth…
Fazil Baker·Jul 22The Price Is Now a Phone CallSoftware vendors are quietly deleting their own price tags. Here are the three stages of a price going dark, and the five moves that get…
Fazil Baker·Jul 21The Internet Is Wrong About the Software You Are About to BuyA field guide to eulogies for living products, $1.00 prices that read as $100, and the four lies sitting between you and a real number.
Fazil Baker·Jul 20Half Your Software Shortlist Is the Same CompanyA field guide to sister brands, white-label engines, quiet acquisitions, and the four-second check that tells you who you are really buying…
