Manufacturer Server vs Third-Party GPS Tracking Platform
When you buy a GPS tracker, the manual almost always tells you which app or website to use.
That’s the manufacturer’s tracking platform.
In most cases, the device is already pre-configured at the factory — you just add it to the app, and it starts working right away.
So a fair question comes up:
why do third-party tracking platforms like LiveGPSTracks even exist?
Let’s break it down.
📦 Manufacturer Platform: simple and quick
If this is your first tracker, it makes sense to start with the default app.
Pros:
- No setup required — works out of the box
- Fast onboarding (often just a couple of minutes)
- Sometimes allows device control directly from the app
Cons:
- ❗ Many of these platforms don’t last long
(they can shut down or suddenly become paid) - Limited functionality
(no analytics, reports, or detailed history) - Locked to a specific brand or device
- ❗ Every new tracker = a new app
And this is where things start getting messy.
📱 When you have more than one device
Let’s say you buy a second tracker.
Now you get:
- a different app
- a different website
- a different account
So:
- 2 trackers → 2 apps
- 3 trackers → 3 apps
That might be tolerable for personal use,
but for families or businesses — it quickly becomes chaos.
🌐 Third-party tracking platforms
This is where solutions like LiveGPSTracks come in.
Get LiveGPSTracks’s stories in your inbox
Join Medium for free to get updates from this writer.
They are not tied to a single manufacturer and allow you to manage all devices in one system.
Pros:
- ✅ All devices in one account
- ✅ One map for everything
- ✅ Supports hundreds of models (and their clones)
- ✅ Full location history
- ✅ Advanced analytics (speed, battery, sensors, etc.)
- ✅ Trip and activity reports
- ✅ Geofencing
- ✅ Real-time alerts (movement, zone exits, alarms)
- ✅ Scales from 1 device to hundreds
- ✅ Independence from hardware vendors
Additional benefits:
- You can switch devices without changing platforms
- Works for both personal and business use
- Centralized data storage and management
In other words, it’s not just “tracking on a map” —
it’s a полноценный monitoring system.
⚠️ Downsides of third-party platforms
There are some trade-offs:
- Devices usually need to be configured via SMS commands
(can be tricky for beginners) - In many cases, there’s no direct device control in the UI
(commands are sent via SMS instead) - Requires some basic understanding of tracker setup
- Possible limitations:
- rare models may require manual protocol setup
- some manufacturer-specific features may not be available
⚖️ Final takeaway
👉 If you have just one tracker and don’t plan to expand —
the manufacturer’s platform is perfectly fine.
👉 But if you:
- use multiple devices
- have different brands
- need analytics, reports, and history
- want long-term stability
a third-party platform is the better choice.
🚀 Why LiveGPSTracks
LiveGPSTracks supports:
- 800+ device models
- countless clones and variations
It gives you:
- one unified interface
- full control over your data
- flexibility in choosing hardware
No vendor lock-in. No fragmentation. Just one system that works.










