PinnedInCRM AnalyticsbySayantani Mitra·Feb 5, 2024Maps, Maps, Maps!Maps tell a story better than most chart types in the right context. Say, when using countries (map) for country-based data, or plotting US…A response icon2A response icon2
InCRM AnalyticsbySayantani Mitra·18h agoWhat’s Left Over: Computing the Unexplained in CRM Analytics!Using Chicago Taxi Data to find the gap between a total and its parts
InCRM AnalyticsbySayantani Mitra·Aug 9The Inexactitude Is Hidden: Why Clean-Looking CRMA Data Still Traps AI“The real trouble with this world of ours is not that it is an unreasonable world, nor even that it is a reasonable one. The commonest kind…
InCRM AnalyticsbySayantani Mitra·Jul 24The Magic of Flexible Columns in Compact Form 2.0“Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away.” — Antoine de Saint-ExupéryA response icon1A response icon1
InCRM AnalyticsbySayantani Mitra·Jun 7Hidden Steps — The Unsung Heroes of CRM Analytics!Using Chicago Taxi Data to unlock the full potential of result bindings and background queries
InCRM AnalyticsbySayantani Mitra·Apr 5Refactoring CRM Analytics Recipes: 10 Ways to Drop Legacy Habits and Embrace Modern SQLIf you’ve been building in CRM Analytics since the Dataflow days, you know exactly how far the platform has come. When Data Prep 3.0 (the…A response icon1A response icon1
Sayantani Mitra·Mar 8The Quiet Ones — Women Who Do It All Without Making It a HeadlineA couple of years ago, I wrote about women who inspire me — celebrities, grandmothers, women whose stories I carry with me. This year, I…
InCRM AnalyticsbySayantani Mitra·Aug 18, 2025Understanding Set Theory: From Fundamentals to CRM AnalyticsIn the world of data analytics, mathematical concepts often serve as the invisible foundation that powers our most sophisticated analyses…
InCRM AnalyticsbySayantani Mitra·Jun 8, 2025Building Dynamic Period Comparisons with Compact Form 2.0When building CRM Analytics widgets and dashboards, the golden rule is surprisingly simple: avoid SAQL unless you need it. This approach…