Vikas Jain·Aug 24Consumer Verification Fails on Reach, Not on SecurityThe mark on the pack is usually the strongest part of the system. Whether anyone checks it comes down to channel, language, and what the…
Vikas Jain·Aug 18Overt, Covert, Forensic: The ISO Authentication TiersISO 22383 gives buyers a neutral way to grade product authentication against real attackers, and most procurement teams have never heard of…
Vikas Jain·Aug 12Serialisation and Authentication Are Not the Same JobOne tells you which unit this is and where it went. The other proves it is real. Buying only one is how brands end up protected and still…
Vikas Jain·Aug 11Your Product Line Decides Your Authentication VendorFour questions about your own catalogue that narrow a brand protection shortlist faster than any feature comparison, starting with what you…
Hamza Arshad·Mar 8What Are NFC Tags? A Developer’s No-BS GuideEverything I wish someone had told me before I started building NFC-powered products.
Oluseyi Akindeinde·Sep 3, 2023cipherCHIP tap2verifyA Blockchain-Integrated Contactless Product Authentication and Verification System (Patent Pending)
Rids Vazi·Mar 21, 2022Fighting the Counterfeiters with Data Driven AuthenticationAuthenticity in consumer goods is a problem for all of us, not just the original manufacturer missing out on potential revenue, but also…
Iniov42byiov42·Nov 3, 2020How blockchain and quantum fingerprinting can protect brands against counterfeiting — For good.By bringing these two cutting edge technologies together, a future without counterfeit goods has never been closer.
Peter Liu·Jul 9, 2018Scan-and-Bingo Approach for Product AuthenticationRecently I was at the mall with my wife, who spent most of her time in Sephora choosing lipsticks and face serums. I asked why she felt…
